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FALL '26 CHAPTER I
FALL '26 CHAPTER I
INTRODUCING FALL, CHAPTER ONE --- Launches Friday, August 14th, 10am PST --- Three pieces to slowly ease us into the colder season. As much as I’m not ready to let... Read more...
LAILA'S EXPERIMENT: the 3 S's & the halfway mark
LAILA'S EXPERIMENT: the 3 S's & the halfway mark
(Shared to the Experiment list on July 5) It’s been a minute since I wrote one of these. Looks like I’m really leaning into this whole slowing down thing ;) I’m actually... Read more...
SUMMER CAPSULE 2026
SUMMER CAPSULE 2026
BEHIND THE CAPSULE --- Our Summer Capsule launches May 29, 10am PSTFollow along on Instagram to get the full details before the launch. --- Wow, the work it has taken... Read more...
LAILA'S EXPERIMENT: Slower than I asked for
LAILA'S EXPERIMENT: Slower than I asked for
(Shared to the Experiment list on May 20) I hope you’ve been enjoying the change of season! Here comes another update, more of a logistical one this time... I haven’t shared... Read more...
SPRING '26 CHAPTER 2
SPRING '26 CHAPTER 2
BEHIND THE SCENES --- Spring chapter 2 launches Thursday, April 23, 10am PSTMake sure to follow along on Instagram where we share more details before the collection goes live! ---... Read more...
LAILA'S EXPERIMENT: This part is harder than I expected
LAILA'S EXPERIMENT: This part is harder than I expected
(Shared to the Experiment list on April 16) I hope you’re doing well. Here comes another update :) A bit of a deeper one today…It’s been over a quarter since I made... Read more...
SPRING '26 CHAPTER 1
SPRING '26 CHAPTER 1
SPRING '26 CHAPTER 1 ~ INSPIRATION & FIT NOTES --- These pieces launch this Friday April 10th, 10am PSTFollow us on Instagram for more photos & videos!Email subscribers receive a... Read more...
LAILA'S EXPERIMENT: The store & the freedom that comes with questioning growth
LAILA'S EXPERIMENT: The store & the freedom that comes with questioning growth
LAILA'S EXPERIMENT: The store & the freedom that comes with questioning growth (Shared to the Experiment list on Mar 17) This one took me a little longer to write because I... Read more...
THE CASITA SET
THE CASITA SET
CASITA LOUNGE SETS Casita launches March 13, 10am PST I’ve been wanting to have a little more fun with the way we introduce new pieces lately, and spacing our launches... Read more...
PRE-SPRING 2026
PRE-SPRING 2026
PRE-SPRING CAPSULE : Fit notes & inspiration --- The Pre-Spring collection launches this Friday February 27, 10am PSTFollow along on Instagram as we release all the details before we go live! I’m... Read more...
LAILA'S EXPERIMENT: CLARITY & THE POWER OF THE PAUSE
LAILA'S EXPERIMENT: CLARITY & THE POWER OF THE PAUSE
LAILA'S EXPERIMENT: CLARITY & THE POWER OF THE PAUSE (Shared to the Experiment list on Feb 6) Now that I’ve been at this for about two months, here comes the first official... Read more...
LAILA'S EXPERIMENT: how I got here
LAILA'S EXPERIMENT: how I got here
LAILA'S EXPERIMENT: SETTING UP THE TABLE (Shared to the Experiment list on Jan 22)Before I start sharing how this experiment is going so far, I wanted to give you some... Read more...
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